Marg Career Library - Public Relations and Fundraising Managers

Overview:

Plan, direct, or organise fundraising and fundraising operations for special projects or charity organisations.

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Stream of Study in 12th Grade/School	Science Diploma Commerce
Degree/ Graduation Courses	BA in English/ Journalism/ Marketing/ Corporate Communications
Higher education / Post Graduation Courses:	MA in Journalism/ Corporate Communications/ Mass Communication/ Marketing

Facilitate consumer contacts, as well as relationships between different parts of the organisation, including as managers and employees and branch offices.
Working with public relations executives, develop policies and processes for public information programmes.
Prepare presentations for company executives and set up interviews and other opportunities for them.
Manage special events, such as racing sponsorships, product launch parties, or other activities that the company supports in order to obtain public notice through the media without openly promoting.
Budgets for communications should be managed.
Determine the best strategy to communicate publicity and inform important client groups and audiences.