Overview:
A digital marketing expert or specialist is generally in charge of marketing a company’s products or services online.They use various techniques like social media marketing, content marketing, email marketing, web analytics, SEO, influencer marketing etc.
Career Path:
A degree is not essential for becoming a Digital Marketing analyst. Since this is a newly evolved part of marketing, current digital marketing leadership roles are occupied by IT professionals who are interested in utilizing their skills into marketing roles. There are a lot of certifications that one can complete online to hone up one’s skills in desired Digital marketing domain.
| Stream of Study in 12th Grade/School: |
Science
(or) Commerce
(or) Arts |
| Degree/Graduation Courses: |
- BBA (Marketing)
- B.Com (Marketing)
- BFA (Graphic Design)
- B.Des (Graphic Design)
- BA (Digital Marketing and communications)
|
| Higher education/Post Graduation Courses: |
- MBA (Marketing)
- MBA (Digital Marketing)
- Pursue Certificate Course in Digital Marketing
|
Top Colleges:
- Indian Institute of Management (Kolkata, Ahmadabad, Bangalore, Lucknow)
- Indian School Of Business, Hyderabad
- Xavier Labour Research Institute(XLRI)
- SP Jain Institute of Management and Research(SPJIMR), Mumbai
- Tata Institute of Social Studies (TISS), Mumbai
- Management Development Institute, Gurgaon
- Delhi School Of Marketing Institute in India
- Manipal Global Education Service
- NIIT Digital Marketing
Online Courses
- Google Digital Marketing Course
- Institute of Direct and Digital Marketing
- Udemy
- Udacity
- Coursera
- Simplilearn
- All India Management Association
